Reloop North America
Across North America, Reloop works to inform, develop and promote well-drafted policies that will lead to high-performing circular collection systems for packaging.
We pay attention to the full supply chain, from product design through to post-collection processing.
At a local, state, province and federal level, we work with a broad range of stakeholders, seeking to add value through our unique international viewpoint and analytical approach.
Our current focus is on policy that will accelerate the integration of resuable packaging into the mainstream, as well as a multi-State project that’s exploring how existing collection systems for beverage containers can be modernised and expanded.

Elizabeth Balkan
Director, Reloop North America
About ElizabethElizabeth brings over a decade of strategy and public policy experience. She served as Director of Food Waste at the Natural Resources Defence Council, growing the Food Matters cities initiative to include over 40 cities across the US. Previously she worked in New York City government, both at the Department of Sanitation and in the Mayor’s Office and as a consultant with international NGOs and private sector stakeholders.
The impact of
deposit return systems
on beverage sales
New analysis by Reloop and the Container Recycling Institute (CRI) shows the introduction of new deposit return systems has no discernible impact on beverage sales.
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The impact of deposit return systems on beverage sales
Report by Reloop and The Container Recycling Institute (CRI) with analysis showing the introduction of new deposit return systems or program changes has no discernible impact on beverage sales.
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Briefing on impact of deposit return systems on beverage sales
Summary of analysis showing the introduction of deposit return systems has no discernible impact on beverage sales.
Further reading

New analysis shows the introduction of new deposit return systems or program changes has no discernible impact on beverage sales.

Study released by the Container Recycling Institute (CRI) and Reloop suggests beverage industry concerns that deposit systems lead to sales declines are unfounded.

Reimagining the Bottle Bill
Providing stakeholders with data analysis on high-performing deposit system design principles which deliver environmental and cost benefits to individual states and the region as a whole.
Reloop North America resources
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Reimagining the Bottle Bill
Providing stakeholders with data analysis on high-performing deposit system design principles which deliver environmental and cost benefits to individual states and the region as a whole.
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Better Together: How a Deposit Return System Will Complement Ontario’s Blue Box Programme and Enhance the Circular Economy
This report outlines how the introduction of a deposit return system (DRS) would increase recycling rates and reduce litter in Ontario, Canada.