EPR Policy Tool
Measurement
Delivering clear, transparent and measurable results.
Measurement and transparency are essential tools in the EPR toolbox that ensure systems are accountable, data-driven, and outcomes-based. EPR is not just about shifting financial responsibility; it’s about delivering measurable environmental results. Achieving this requires clear metrics, robust reporting, and open access to performance data, reported as granularly as possible so stakeholders can understand what is working and what is not.
Establish clear and reliable calculation methodologies
Effective EPR schemes rely on harmonised, science-based methods for calculating reuse, recycling, and diversion rates.
Define and track key performance indicators (KPIs)
KPIs may include collection, recycling, reuse, repair, remanufacture, and diversion rates. These indicators should be comparable across jurisdictions and based on standardised inputs, such as packaging placed on the market versus collected for recycling, with data broken down into sufficiently granular material and product categories. Without granularity, broad categories (e.g. plastics) can mask poor performance, such as PET bottles carrying the weight for other low-performing plastics.
Enable monitoring, verification, and traceability of material flows
All entities involved in the EPR scheme (producers, PROs, waste management companies) must be registered and required to keep records of inputs and outputs., ensuring full traceability of materials throughout the system.
Ensure transparency in financial flows and institutional roles
Entities managing EPR fees and operations must disclose how funds are used. Financial flows should be traceable, and the roles of involved organisations, such as PROs, should be clearly defined.
Require third-party audits and data validation
To ensure credibility and prevent misreporting, jurisdictions should require independent assurance of reported data. Best practices include ongoing third-party audits, use of certified professionals, and adherence to domestic and international assurance standards. Sanctions should be in place for willful misrepresentation.
Make data open and accessible
Aggregated performance data should be publicly available by default, while maintaining business confidentiality. Published data should be up-to-date and hosted on a central website or open data platform. Transparency enables stakeholders to assess system effectiveness and identify areas for improvement.
Ultimately, performance measurement and transparency are what make EPR schemes accountable. They ensure that producers are not only paying but that the system is delivering real environmental outcomes. Without them, EPR risks becoming a compliance exercise rather than a catalyst for meaningful change.
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Europe’s new recycling calculation method
webinar about Europe’s recycling calculation methodology, how it works in terms of recycling losses and contamination, and how it will impact targets in Europe.
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Getting the Numbers Right
This report focuses on the development of methods for demonstrating achievement of the separate collection targets for beverage bottles.
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Calculating National Recycling Rates
Reloop has prepared a joint letter to the U.S. EPA with comments about the methodology it uses to calculate national recycling rates, and how this methodology might be improved.
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In conversation with Reloop – Clarissa Morawski talks calculating benefits of recycling
Video discussing meaningful measurement and why it matters.
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Bottle Bill Common Ground: Issue #13 – Compliance & Official reporting
Each issue of Bottle Bill Common Ground explains a single principle or practice for a meaningful, modern DRS. #3 Compliance & official reporting
Your guide to Extended Producer Responsibility.
EPR Operational Tool

Direct financial incentives to drive higher beverage container collection rates.










